Prana Case Study

Process

We were delighted to partner with Prana Pets, a brand focused on holistic pet wellness. They aimed to broaden their reach, and D2C was there every step of the way, executing our full array of design and content expertise to amplify their unique message.

Visit Prana Pets >

OUR ROLE:

Video production
Packaging design
Retail marketing
Social media content
Email design
Web design

CHALLENGE

The challenge was twofold. To infuse Prana Pets' holistic ethos into all content and ensure its seamless delivery across channels. The ultimate aim? Transform Prana Pets from a choice to a lifestyle for pet owners.

OUR APPROACH

We took a 360-degree approach, focusing on creating a seamless brand experience.

From the initial strategy to the final execution, we aimed to create content that resonates emotionally, encouraging pet owners to take a proactive role in their pets' well-being.

VIDEO PRODUCTION

BRAND STRATEGY

We produced compelling video content, leveraging AI to enhance the delivery of scripts and capture the story from various voices.From product education to heartfelt testimonials, each video was finely tuned to resonate with the brand's voice and aesthetic.

PRODUCT PACKAGING

We crafted product packaging inserts that went beyond mere functionality. These pieces were designed to express appreciation, reinforce the Prana Pets brand, and invite valuable customer feedback, thereby strengthening the customer-brand relationship.

RETAIL MARKETING

For Amazon A+ content, we designed a visually cohesive and informative experience. We highlighted Prana Pets' unique selling points, ensuring potential customers understand the holistic benefits of choosing their products.

SOCIAL MEDIA CONTENT

We produced a variety of UGC content and branded videos that showcased real-life stories of pets thriving through Prana Pets' products.

Each piece was designed to evoke emotion and inspire sharing, amplifying the brand's reach.

EMAIL DESIGN

We designed emails that were both visually compelling and emotionally engaging, guiding pet owners through holistic care benefits while encouraging them to take action.

WEB DESIGN

We developed creative assets for landing pages and website banners, enhancing both visual appeal and user navigation to elevate the experience and simplify the path to purchase.

Designs that Convert.

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